Management Across Platforms
To magnify the benefits of your social media marketing, it is important to expand your presence. Yes, it’s more challenging to manage your business across multiple social media platforms. However, the more expansive your social media presence, higher the reach, impact, and revenue your brand can enjoy. We will make it easy for you. Our social media experts are adept at cross platform advertising may it be Facebook, Instagram, YouTube, Yelp, Pinterest, Twitter among others. We help set social media marketing goals, attest the social media platforms relevant for your business and track analytics.
Paid Campaigns (Tweets, Linkedin, Ads, Facebook posts)
Social media ads allow you to target audiences that otherwise would not have seen your post. Paid social media campaign drives brand awareness and is a great driver of micro-conversions, whether they be for trials, free samples, or just directing additional traffic to your website. We help you structure a social media campaign end to end. Some of the steps we follow:
- Define your budget
- Define your objective and target audience clearly
- Choose a platform(s)
- Create the “ad set”
- Launch campaign(s)
- Continue to manage and measure results
Tracking and Performance Management
We take out the guess work from the paid social media campaigns. We deploy tools which keep all of your campaign metrics in one place and tie it directly back to the names of leads—proving the ROI of paid social media. We also enable monitoring of comments on social media posts from cross platforms, benchmark the ads and see which are outperforming others, keep an eye on brand advocates through social media listening. All this is done through one console.
